Marketing and Sales for SME Architect practices

Essential knowledge and strategy for success in business development for small and medium sized practices. Hear from Experts on the front line..

• Marketing Strategy Essentials – Hear from experts in the field working with and for practices making it happen – planning, differentiation, promotion, awareness, penetration and marketing channels.
• Sales Strategy Essentials –  Techniques and guidance on driving sales and business – solution selling, sales presentation strategy and more…
• Creating Compelling Content – how to develop content that drives marketing and sales for your business
• Innovative ideas and recommended source material on understanding people and decision making – books to read, blogs to follow, etc. – adopting a human psychology approach…

Speakers: 

• Amanda Taylor – AHR Architects – Leads all aspects of sales and marketing support across our broad range of services and sectors, directing our business development and marketing teams and strategy.
• Juliette Mitchell – Architypal – Copywriting and Content expert – Mindset-shifting, story-flipping, message-honing workshops, to get architects where they want to be. Former editor at Penguin books
• Ben Bowden – Seed Architects – Responsible for managing and fulfilling marketing and graphic design requirements including Graphic and Web Design management, social media strategy, PR and pitch presentations
• Paul Iddon – Agencypsi –  Strategy and marketing communications agency director with over 35 years experience in architecture, FMCG, B2B and The Construction Sector.

Admission – £5+VAT – includes refreshments

Location: BDP Manchester Studio – 11 Ducie St, Manchester M1 2JB